New Balance Chicago offers the highest degree of fit knowledge with the ProCare Fit program. Our well-informed staff is comprised of at least two ProCare certified specialists at each store. ProCare specialists are well versed in fitting techniques and a vast array of feet issues as well. These staff members have passed their knowledge on to the rest of their colleagues through meetings and constant mentoring. As a result our customer’s feet are handled with great expertise and they leave knowing they received the best service available.